"The troubled US insurer AIG will not be renewing its shirt sponsorship deal with Manchester United that expires in May 2010. AIG agreed to pay £14m-a-year for four years for the shirt sponsorship." - Source: BBC News
Call it a sign of the times, AIG as you'll remember was the recipient of a massive bailout from the US Government. This really isn't a surprise. When you think about it, renewing a shirt sponsorship deal with an English soccer club using US taxpayers dollars wouldn't exactly be the most prudent or popular of decisions.
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