In what has become a signature move for UFC whenever they are faced with the slightest form of competition, UFC is offering counter-programming free on Spike TV to combat CBS' airing of a major Strikeforce fight card.
On November 7th Strikeforce's live card will include Fedor Emelianenko in the main event against Brett Rogers, and others like Jake Shields, Gegard Mousasi and Jason 'Mayhem' Miller in action. Meanwhile UFC will be offering a compliation fight card from some of their most recent PPVs.
The headlining-headlining bout will be Randy Couture vs. Antonio Rodrigo Nogueira, the main event from UFC 102. The special will also feature Vitor Belfort vs. Rich Franklin (UFC 103), BJ Penn vs. Kenny Florian and Forrest Griffin vs. Anderson Silva (UFC 102). - Source: The Sporting News
I personally think Strikeforce will have strong ratings with their poster boy Fedor making his Strikeforce and US network TV debut. Counter-programming works well for UFC when they offer a free product up against a competitors' PPV option but with their competition being available on free network TV (which has far greater distribution than cable tv i.e. Spike), I don't think it will make a big dent in Strikeforce's projected ratings.
Let's see how things turn out with this one.
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