CNN had a good piece earlier this week on the prevalence of sport stars and announcers using Twitter to connect with and update fans with news (if you want to call it that).
Shaquille O'Neal has emerged early as the sports world most prominent Twitterer? Tweeter? he has a following of 700,000 people on his account.
Charlie Villanueva from the Milwaukee Bucks even took the time to update his Twitter account during half-time of a game early this year to inform his followers: "In da locker room, snuck to post my twitt. We're playing the Celtics, tie ball game at da half. Coach wants more toughness. I gotta step up."
I personally could see Twitter evolve as a great self-promotion marketing tool for individual athletes; particularly amateur Olympic athletes. The Vancouver 2010 Olympics could be a breeding ground for Twitter's success with sports.
No comments:
Post a Comment