Last night, Spike TV debuted their 10th season of The Ultimate Fighter (TUF) series to big time ratings. Last night's 10pm premiere episode drew a network all-time high for Spike with 4.1 million viewers.
Impressively the MMA show drew massive numbers in the most desirable demographics: young men.
The Spike TV telecast bested all competition on television in the advertiser-coveted demographics of Men 18-34, M18-49, M18-24, M25-34 including the highly-promoted network originals "The Jay Leno Show," "America's Got Talent" season finale, "Glee," "So You Think You Can Dance" and the premiere of "Beautiful Life."
Overall, the record-breaking Spike TV telecast drew a 5.3 rating (1.5 million) in Men 18-34, a 4.3 in M18-49 (2.4 million), a 2.9 household rating and 4.1 million total viewers.
Source: PR Newswire
The highly anticipated TUF Heavyweights season had a lot of hype going into the premiere highlighted by the inclusion of backyard brawler Internet sensation Kimbo Slice as one of the competitors. As well, the inclusion of the charismatic Rampage Jackson who is a coach opposite Rashad Evans makes for some terrific TV. It's no wonder that Rampage has won the Mr. T role in the upcoming, updated adaptation, movie version of the A-Team
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