Here's an example of one of their emails that are promoting games against the Islanders, Thrashers and Penguins by selling John Tavares, Ilya Kovalchuk and some dude named Sydney Crosby (kinda tough to screw up the spelling of the NHL's poster boy)
Monday, September 28, 2009
Ottawa Senators Promoting Other Teams' stars
An uninspiring non-playoff year, a disgruntled star wanting out, a cynical fan base. The Ottawa Senators are up against it to resell their fans on tickets for a new season. While the free agent signing of Alexei Kovalev did bring about a small boost in sales the Sens have chosen to take a different approach to selling game tickets. Unlike previous seasons, the Sens have been heavily pushing individual game tickets by selling the opposing players.
Here's an example of one of their emails that are promoting games against the Islanders, Thrashers and Penguins by selling John Tavares, Ilya Kovalchuk and some dude named Sydney Crosby (kinda tough to screw up the spelling of the NHL's poster boy)
Here's an example of one of their emails that are promoting games against the Islanders, Thrashers and Penguins by selling John Tavares, Ilya Kovalchuk and some dude named Sydney Crosby (kinda tough to screw up the spelling of the NHL's poster boy)
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